Sprinkles Red Velvet Cupcakes with Cream Cheese Frosting Copycat Recipe

Published July 6, 2012. Updated January 23, 2024

This post may contain affiliate links. Read our disclosure policy.

This Valentine’s Day you NEED this Sprinkles Red Velvet Cupcakes with Cream Cheese Frosting copycat recipe! Red velvet is such a signature Valentine’s flavor, and a moist, delicious cupcake topped with the creamiest frosting is completely irresistible. 

If you’ve ever tried a Sprinkles Red Velvet Cupcake then I have the feeling you are going to love this recipe. My family is obsessed with Sprinkles Cupcakes. Their Red Velvet Cupcake is simply perfect. Since we don’t have one close to us, it’s something we fantasize about all year—and we take advantage of it whenever we’re close enough to get to a Sprinkles location! But sometimes you just need to satisfy that craving without driving hundreds of miles, you know?

It is one cupcake that is truly hard to compete with, but I was definitely up for the challenge.

Sprinkles Red Velvet Cupcakes with Cream Cheese Frosting

On my recent vacation to Southern California, I was sure to stop by Sprinkles in Newport Beach so I could refresh my memory on just exactly what that rich, sweet, and even velvety cupcake tasted like so I could come home and create my own Sprinkles Red Velvet Cupcake Copycat recipe.

I LOVE making copycat recipes at home. It gives me such a fun challenge in the kitchen. Everyone who tried these cupcakes said they tasted just like Sprinkles! If you don’t believe them, try for yourself. It’s a great way to get that Sprinkles fix when you’re not close enough to get it yourself.

Valentine’s Day Cupcakes

These are without a doubt melt in your mouth amazing! It is not low fat by any means but worth it, I loaded the butter in these babies (just like I assume Sprinkles does). I love making these for Valentine’s Day but they’re amazing year round. Enjoy and share (if you’re feeling nice)!

Sprinkles Copycat Red Velvet Cupcakes

Sprinkles Red Velvet Cupcakes with Cream Cheese Frosting

16 Quick & Easy 30 Minute Recipes! (plus weekly recipe updates)

5 from 10 votes

Sprinkles Red Velvet Cupcakes with Cream Cheese Frosting Copycat Recipe

The best red velvet cupcake recipe! They're perfectly rich, gorgeously red, and of course fit for any celebration!
Servings: 15
Prep30 minutes
Cook20 minutes
Ready in: 50 minutes

Ingredients

Cream Cheese Frosting

  • 1/2 cup salted butter , firm but not cold (if using unsalted add 1/8 tsp salt)
  • 6 oz cream cheese , cold (I recommend using Philadelphia brand in this recipe)
  • 1/2 tsp vanilla extract
  • 3 1/2 cups powdered sugar
  • Red and blue food coloring , for decor (optional)

Instructions

  • Preheat oven to 350 degrees. In a mixing bowl, whisk together flour, cocoa powder and baking soda, set aside. In a separate large mixing bowl, with an electric hand mixer on medium speed, whip together butter and sugar until pale and fluffy, about 3-4 minutes. Add in eggs one at a time stirring after each addition. (Now stand back and change out of any nice shirt you have on and) Add red food coloring and vanilla extract and mix until combine. In a small mixing bowl (or in the measuring cup you used to measure milk), combine milk and 1 tsp vinegar. Add milk mixture and flour mixture to cupcake mixture, alternating in two separate batches, mixing until combine after each addition. Divide batter evenly among 15 paper lined muffin cups, filling each cup about 2/3 full. Bake in preheated oven 18-21 minutes until toothpick inserted into center of cupcake comes out clean. Remove from oven and allow to cool about 2 minutes in muffin tin, then transfer to wire rack to cool for 10 minutes, then transfer to an airtight container to cool completely (this just helps them retain more moisture). Once cooled completely, spread generously with Cream Cheese Frosting (just as sprinkles does, lots of frosting!).
  • *I warmed the butter in the microwave for about 9-10 seconds on HIGH power in a small microwave safe bowl, basically you don't want it softened but not cold either. Just in between the two. Also, alternately you could use unsalted butter and add 1/4 tsp salt to the recipe. I just always keep salted butter on hand so I wanted the recipe to use salted. So if you use salted you don't need to add any salt to the recipe.

Cream Cheese Frosting

  • In a large mixing bowl, using and electric mixer, whip together butter and cream cheese until pale and fluffy (about 1 minute on high speed, then 3-4 minutes on medium high speed). Mix in vanilla extract. Add powdered sugar and beat until smooth. If doing optional infamous Sprinkles Cupcakes dot on top then scoop out a few tablespoons frosting into two separate bowls and tint with food coloring (lots of red in the one and barely any blue in the other). Spread a small circle of red on top followed by a small light blue, use a toothpick to spread if needed (it helped me get a more circular shape around the edges with its finer point).
  • Recipe Source: Cooking Classy

Leave a Comment

Rate this recipe




This site uses Akismet to reduce spam. Learn how your comment data is processed.

237 Comments

  • Christine

    Made these last night and they were DELICIOUS! Finally, a red velvet cupcake that tastes just like the ones you get at bakeries :) Thanks for sharing!

    • Jaclyn

      Jaclyn Bell

      I’m happy to hear you liked these cupcakes and think they are like the ones you can buy at a bakery! Thanks for your comment Christine!

  • Michelle

    Cupcakes and recipe look Awesome. But my question for you is where did you buy that cute white scalloped plate in the picture? Hope I can find it. Thanks

    • Jaclyn

      Jaclyn Bell

      I got it at an antique shop, you could maybe find one online on etsy or e-bay.

  • isabel

    thank you so much for posting this recipe. Im an amateur baker and I couldnt believe how good these came out. so moist and delicious!
    I had been looking for a recipe that didnt call for buttermilk because I couldnt find it in my country (Peru) thank you x 10000000 :)

    • Jaclyn

      Jaclyn Bell

      I’m so glad you liked these cupcakes Isabel! Just for a future reference if you ever do happen to need buttermilk you can make it very easily, simply add 1 Tbsp of vinegar or lemon juice to a liquid measuring cup then add in enough low fat milk to reach 1 cup, whisk mixture and let rest 3 minutes. I use that substitution a lot and it works great. Thanks for your comment!

  • Alexis Amira

    I love Sprinkles cupcakes, especially red velvet! I wanted to ask how you made your frosting thick? My cream cheese frosting always melts and runs down the cupcakes, I don’t know how to keep them steady. :(

  • Veronica

    I never comment on recipes…. until now. These are THEE best red velvet cupcakes! I have been on a serious mission to find a delicious recipe and just as I was about to give up, I stumbled across your post!!! THANK YOU!!! Do you have a vanilla and/or chocolate cupcake recipe as DIVINE as this?!

  • Lucy

    I made theses cupcakes with my boyfriend this past weekend. They taste EXACTLY like the ones from Sprinkles!!! Thank you for this recipe. I love it!!!

    • Jaclyn

      Jaclyn Bell

      You’re welcome Lucy, I’m so glad you loved them! Thanks for leaving a comment!

  • DeeDee Heyer

    Jaclyn – I’ve made these cupcakes twice already and my husband really loved them. He works in Beverly Hills and often eats sprinkles cupcakes and he said they tasted like sprinkles – thanks for your baking creativity to duplicate the recipe and capture the sprinkles taste. If I wanted to make 30 cupcakes am I to do double the recipe??

    • Jaclyn

      Jaclyn Bell

      I’m so glad these were enjoyed DeeDee! And yes I would recommend doubling for 30 cupcakes.

    • erica

      deedee, i just made the red velvet cupcakes, but my frosting didnt turn out like sprinkles’ frosting. I’m wondering if you followed this recipe word for word… and got the sprinkles signature frosting texture/consistency? Or if you made any changes to it? Maybe its me:/